Sapna Shah, Red Giraffe

XRC Labs In Residence, Mentors

Sapna is an angel investor, start-up advisor, retail expert and entrepreneur. She is the principal of Red Giraffe Advisors, which makes seed investments in retail, fashion, and consumer start ups.

Sapna Shah is an angel investor, start-up advisor, retail expert and entrepreneur. Through Red Giraffe Advisors, Sapna makes angel and early-stage seed investments in start-ups in the retail, fashion and consumer start-ups. Sapna is also a member of New York Angels, one of the most active angel groups in the world. Sapna advises start-ups at the Wharton School, NYU Stern and Columbia Business School.

Previously, Sapna co-founded and led Retail Eye Partners, a successful independent Wall Street equity research firm. At Retail Eye, Sapna assessed the monthly and quarterly performance of major retailers in the specialty, big box and department store sectors through intensive channel checks and analysis. Sapna also co-founded and launched a menswear e-commerce retailer, Mind the Chap, and led the Marketing and Web Development areas of the company. Prior to Retail Eye Partners, Sapna was Executive Director of Strategy and Customer Insight at Linens ‘n Things, Inc., responsible for customer targeting and segmentation, market and consumer research, corporate strategic planning, new business rollouts and competitive benchmarking. Prior to Linens ‘n Things, Sapna was Director of Strategic Planning & New Business Development at Ann Taylor, where she worked on launching Ann Taylor’s e-commerce site, developing a color cosmetics line, visioning the store of the future and improving store operations. Sapna also has experience at Gap, Inc.

Previous to her career in retail, Sapna worked in investment banking at Punk, Ziegel & Knoell and at Morgan Stanley as a credit analyst. Sapna received her B.S. in Economics from the Wharton School as well as a B.A. in East Asian Studies from the College of Arts & Sciences at the University of Pennsylvania. She received her M.B.A. from Columbia Business School.